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Who We Are |
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The principal of Discovery Business Technologies, David F. Barcroft, has 24 years of experience in marketing, operations, and executive sales with major IT corporations including Harris, Honeywell, Digital Equipment, and Cisco Systems. Over that period he has worked hundreds of projects across all major industries. His clients have included:
- State Farm Insurance
- States of Illinois and Montana
- Quaker Oats
- Universities of Illinois and Montana
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- Archer Daniels Midland (ADM)
- Blue Cross Blue Shield Insurance
- A.E. Staley
- First Interstate Bank
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Mr. Barcroft enjoys the dynamics of the business environment and the challenges of identifying and creating an appropriate business solution. He employs a consultative approach to develop components of a strategic plan based on the clients’ business, political and organizational needs – both current and anticipated based on industry trends. As a trusted advisor, he has participated on several client planning boards.
Raised in the Midwest, he inherited a strong work ethic as well as a lifelong interest in learning and personal growth. His formal education resulted in a Bachelor of Arts in Economics from the University of Illinois at Urbana. His college education has been significantly complemented by corporate sponsored executive training that includes:
- Sales Development
- Negotiation Skills
- Strategic Planning
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- Marketing
- Financial Analysis
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David Barcroft has a strong academic background well anchored with an extensive resume of business experience. As a seasoned professional, he is able to provide a unique perspective as a catalyst for your business.
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